Question: Is this actually worth the reader’s time?
The article must identify a real shift, pattern, risk, or opportunity. Not noise. Not filler.
Pass looks like
- One clear thesis
- One meaningful shift
- One reason the reader should care now
Question: Can a smart reader follow this without getting lost?
Complex ideas must be translated into plain language, strong structure, and readable flow.
Pass looks like
- Strong headline and sharp TLDR
- Logical section order
- No jargon pileup or vague abstractions
Question: Is this grounded, accurate, and honest?
Claims must be supportable. If something is inferred, frame it as inference. If something is uncertain, say so.
Pass looks like
- Facts are checked
- Assumptions are visible
- Hype avoided
Question: Does this connect to real work and real people?
Every article should answer why this matters for operators, leaders, and teams.
Pass looks like
- Practical implications
- Real-world examples
- Clear explanation of what changes at work
Question: Did we push past the first obvious answer?
The article should not stop at surface commentary. It needs second-order thinking, tension, and deeper interpretation.
Pass looks like
- Moves beyond release notes
- Identifies failure modes and tradeoffs
- Explores what happens next
Question: Is this easy to absorb and visually coherent?
The article must be designed for attention, not just written for it.
Pass looks like
- Strong reading rhythm
- Visual breaks where helpful
- No wall of text
Question: Does the reader leave with something useful?
Every article should leave the reader with one move to steal, one lens to keep, or one practical next step.
Pass looks like
- A practical takeaway
- A clear what-to-do-now
- A reason to come back
The Predicai article standard
A Signal piece only publishes if it can honestly say: this matters, this is grounded, this is clear, this connects to real work, this goes deeper than the obvious, this is easy to absorb, and this gives the reader a move.