Question: Is this actually worth the reader’s time?
The article must identify a real shift, pattern, risk, or opportunity. Not noise. Not filler. Not a summary of random updates.
Pass looks like
- One clear thesis
- One meaningful shift
- One reason the reader should care now
Question: Can a smart reader follow this without getting lost?
The article should simplify without dumbing down. Complex ideas must be translated into plain language, strong structure, and readable flow.
Pass looks like
- Strong headline and sharp TLDR
- Logical section order
- No jargon pileup or vague abstractions
Question: Is this grounded, accurate, and honest?
Claims must be supportable. If something is inferred, frame it as inference. If something is uncertain, say so.
Pass looks like
- Facts are checked
- Assumptions are visible
- Hype avoided, uncertainty stated clearly
Question: Does this connect to real work and real people?
Every article should answer why this matters for consultants, operators, founders, or executives — not just AI enthusiasts.
Pass looks like
- Practical implications
- Real-world examples
- Clear explanation of what changes at work
Question: Did we push past the first obvious answer?
The article should not stop at surface commentary. It needs second-order thinking, tension, and deeper interpretation.
Pass looks like
- Moves beyond product release notes
- Identifies failure modes and tradeoffs
- Explores what happens next
Question: Is this easy to absorb and visually coherent?
The article must be designed for attention, not just written for it. Pacing, visual breaks, diagrams, pull-lines, and spacing all matter.
Pass looks like
- Strong reading rhythm
- Custom visuals where helpful
- No wall of text — memorable pull-lines
Question: Does the reader leave with something useful?
Every article should leave the reader with one move to steal, one lens to keep, or one practical next step.
Pass looks like
- A practical takeaway
- A clear “what to do now”
- A reason to come back
The Predicai article standard
A Signal issue only publishes if it can honestly say: This matters. This is true. This is clear. This applies to real work. This goes deeper than the obvious. This is well designed. This gives the reader a move.